Counterfeit Pasta (Penne Rigate) December 2007, Cervera de los Montes 15 x 13 x 7,5 cm Hacendado Macarrones in a Barilla Penne Rigate cardboard box i The original Italian top pasta brand Barilla's Penne Rigate box has been filled with Macarrones of the Spanish supermarket chain Mercadona's private brand Hacendado. Penne rigate is a tubular pasta form with a lined but the Spanish macarrones are slightly longer, thinner and have no lines. A counterfeit is an imitation that is made usually with the intent to deceptively represent its content or origins.